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"Bringing the online and offline worlds together -- and closing the gap between brand inspiration and mobile and social transactions -- is really an interesting space that will help many brands be successful," Ms. Milan Jiang, founder and CEO of Very Star, will stay on, handling client development, business strategy and planning.She reports to Jane Lin-Baden, CEO of Isobar China Group.Those players are driving innovations in how people use smartphones, and how brands interact with consumers.
Founded by former superstar Google engineers, Chumen Wenwen might be the best example of successful use of A. The company raised 20 million USD so far, with prestigious investors including Sequoia capital.
Very Star's strengths include social customer relations management, building social fan bases and the "ability to ensure everything on social links not just with conversations, but with transactions in Alipay and We Chat pay," said Jean Lin, global CEO of Isobar.